Types of Research
Types
of Research
Research
is a multidimensional activity. It comes in various forms and is used in all
social, behavioral, educational, economical and management sciences. According
to the approach and method involved in a research, one can classify the
following types of research.
1. Descriptive
v/s Analytical research - Descriptive research basically
describes what is. It mainly involves collection, recording, describing and
analyzing the facts related to the study. It tries to find the existing status,
trend and state of affairs in a phenomenon. Descriptive research involves
surveys, but they are not merely data collection as they also involve
measurement, classification, analysis, comparison and interpretation. In this
type of research the variable under study are uncontrollable. One can only observe
and report what is happening in a situation. Analytical research, on the other
hand deals with what will be. In this type of research, the variables involved
are carefully and scientifically controlled and manipulated. Analytical
research is also known as experimental research and is a very sophisticated
technique. This kind of research is based on four important characteristics
namely; control, manipulation, observation and replication
2. Applied
v/s Fundamental research - Applied research is action oriented
or solution oriented. The main goal of an applied research is to obtain an
immediate, specific and practical solution of a problem that a business
organization is facing right now. It gives here and now solutions in actual
problem situations. It involves scientific investigations but the methods are
not so rigorous as in fundamental research. It finds solutions to be applied in
local environment and they may not be universally acceptable. Applied research
does not promise to add new knowledge to the discipline. Fundamental research
is carried out to scientifically enhance the organized body of knowledge of a
discipline. Also know as basic research, it is concerned with formulation of
theory and generalizations of principles. To evaluate and expand a formulated
theory it may use empirical data. Basic research involves systematic, highly
sophisticated scientific techniques. Fundamental research may not suggest the
solutions of immediate problems, it rather draws long term conclusions.
3. Quantitative
v/s Qualitative research - Quantitative research is based on
quantitative variables, which can be measured in appropriate units. These
involve objects and individuals that vary in size, quantity, amount, scale or
degree. For example, prices of commodity can be measured in rupees, weight of a
product is measured in kilograms and the mileage of vehicle is measured in
kilometers per liter. Qualitative research, on the other hand, is based on
qualitative variables, which vary in quality of type. These variables cannot be
measured on a scale or in any units. Social scientists use qualitative research
for studying human behaviour. In market research surveys qualitative research
is carried out to investigate the likes and dislikes of customers. It helps in
understanding the current pattern of demand of a company’s products.
4. Conceptual
v/s Empirical research - Conceptual research involves the
development of new theories, abstract ideas, and generalized principles.
Philosophers, intellectuals and thinkers carry out this kind of research. On
the basis of their conceptual knowledge they build theoretical models.
Conceptual research is an intellectual process to develop and verify knowledge.
Empirical research is based on observation and experimentation. The information
collected in the form of facts develops the conclusions and theories about a
phenomenon. The models, so developed, can again be verified by a replication of
data collection. To test a given hypothesis empirical research is most popular
and powerful tool in the modern world.
5. Other types of research - Any research study is derivation of one or the other of above four types of research. One can further classify a research on the basis of its purpose, time taken and the discipline of knowledge it relates to. For example, Historical research is the study of past events, historical documents, remains and relics. Clinical research is employed to study the effects of a new drug. Market research is performed to forecast the potential demand of a product. One- time research is carried out on a small scale in short period with a specific purpose. Educational research is directed towards the study and development of educational system. Social research is concerned with the social problems of the society. Field research is done by going out in the field or market, where as Laboratory research is carried out with in four walls of a laboratory.
Pankaj Mandape
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